MORE
 Archival Files
WRITINGS
Art Criticism
Fashion
 Manners
Translations
Travels

  

PHOTOS
Art and fashion



RESEARCH
Essays & dissertations
SEE
photos
SEE
exhibition list
SEE
a book
Campiglism.jpg
The Irene Brin Archive

The Irene Brin Archive was created in 1989 by Jaja Indrimi and includes Irene Brin’s original papers such as correspondence, journalistic writings (magazines and newspapers), short stories, novels, art criticism, and social commentaries spanning the years 1930 and 1969.

The visual  collection includes photos of Irene, her family and her portraits by such artists as Massimo Campigli, Emilio Greco, Brunetta Mateldi, Marcel Vertès, Saul Steinberg and Richard Avedon.
Archival files

Family correspondence & photos


Correspondence with international artists and writers


Correspondence with personalities of the fashion world


Newspapers:
Il Lavoro (1930’s), Il Tempo (1939), Fronte, Giornale del Soldato (1941), Il Telegrafo  (1938), Il Popolo d'Italia (1939), Il Messaggero (1949), Il Mattino, Il Giornale d'Italia (1951), Il Corriere della Sera (1952), Il Corriere d'Informazione (1966)

Magazines:
Ateneo Veneto (1937), Omnibus (1937-38), Il Secolo Illustrato (1938 La Posta dei Timidi), Novellissima (1939), Il Mediterraneo: Settimanale Politico IIlustrato (1941), Film (1939), Cineillustrato (1941), Mediterranea, Almanacco di Sicilia (1948/49), Rivista della Biennale di Venezia, Domus (1950), Scena Illustrata, L'Illustrazione Italiana, Le Vie d'Italia, Touring Club Italiano (1951), Grazia, Ecco, Novellissima, La Settimana Incom, L'Europeo, Annabella, Harper's Bazaar (1950’s), Bellezza (1950-60), Domina, La Fiera Letteraria, Goya-Revista de Arte, Edilizia Moderna, Rivista Finsider, Video-La rivista della televisione (1967/68/69).  

Books
Olga a Belgrado, Vallecchi, Firenze 1943
Usi e Costumi, 1920-1940, Donatello de Luigi, Roma 1944
Le Visite, Casa Editrice Partenia, Roma 1944
Images de Lautrec, Carlo Bestetti, Edizioni d'arte/Collezione dell’Obelisco, Roma 1947
Femmes de Lautrec, Carlo Bestetti, Edizioni d'arte/Collezione dell’Obelisco, Roma 1954
I Segreti  del Successo, Colombo Editore, Roma 1954  (Contessa Clara)
Il Galateo, Colombo Editore, Roma 1959  (Contessa Clara)

Recently re-published books (foreign editions not included):
Usi e costumi 1920-1940, Ed. Sellerio, Palermo 1981
Il Dizionario del successo e dell'insuccesso, Ed. Sellerio, Palermo 1986
Le Visite, Ed. Sellerio, Palermo 1991
Cose Viste, (1938-39), Ed. Sellerio, Palermo 1994  


Irene Brin
Was born in 1914 in the small city of Sasso near Bordighera on the Italian Riviera, one of two daughters of a general of the Italian army and an Austrian-Jewish mother who introduced her to literature, art and languages.

Her real name was Maria Vittoria Rossi and though she became known to the world as Irene Brin her pseudonyms were as numerous as the faces of her personality (1932 Marlene, '34, Oriane, '36 Mariù, '38 Marina Turr e Geraldine Tron, Maria del Corso, '40 Vida, Ortensia, Contessa Clara, Madame d'O, Cécil Aldighieri).

Not yet twenty, she wrote as Mariù and then as the Proustian Oriane in the daily Genoese paper “Il Lavoro”. Shortly thereafter she was “invented” (as she liked to joke) “Irene Brin” by Leo Longanesi who invited her to write for his high-brow magazine “Omnibus” in 1937.

Three years earlier at a Cavalry party at the Excelsior Hotel in Rome she had met the young Eritrean-born officer Gaspero del Corso. The two fell in love over a conversation on Marcel Proust and after four subsequent encounters got married for life.
Gaspero was an art lover and collector, a curious reader and a passionate traveller.

Together they travelled all over the world, gathering knowledge, contacts, art, ideas and the vision that made them leading figures in the Italian post-World War II art scene. Their minds and eyes were open to cultural diversity, to non-traditional media, and to crossing the accepted boundaries of “fields” and “disciplines”.

In 1943 the couple settled down in Rome. Gaspero, who had never wanted a military career, was hiding from the army and had brought home thirty-seven people who were all in hiding for various reasons. The only income, of these now thirty-nine person household, was generated by Irene’s translations that kept diminishing as she stopped working for publishers that had passed into German control.

To raise money Irene decided to sell their wedding gifts which included, besides a crocodile leather purse, prints and drawings by Picasso, Matisse, Morandi, and various art books. She accepted a sales-person position on commission at a local art and book store: La Margherita. Gaspero, for whom  Alberto Savinio had created a false ID under the name of Ottorino Maggiore, helped her by finding merchandise and buyers.

One day a young man stopped by the store and offered Irene a portfolio of gorgeous ink drawings. His name was Renzo Vespignani. Those drawings were bought and sold on the same day: it was the first sale of the artist and the first purchase of Irene and Gaspero. Shortly after La Margherita was sold. Gaspero and Irene, who saw in that purchase the beginning of a business that fit their ideals and lifestyle, rented a small local with basement on Via Sistina, 146. That day the Galleria l’Obelisco was born to become one of the most exceptional art enterprises of the 20th century.

Irene was a brilliant and witty writer, a sophisticated beauty, and had extraordinary business and networking skills. She was as intrigued with fashion as much as she was with art and obsessive about combining the two, by bringing fashion models into art studios, proposing daring comparisons between dresses and sculptures, or simply by having her favorite purse designed by Salvador Dalí.

Writing in the Settimana Incom under the name of Contessa Clara (whose identity was revealed only when the column was cancelled) she became the mentor of the the post-war Italian woman and answered thousands of letters on style, manners, love, cooking, house-decorating, personal hygene, and family matters. Every year on December 31 she destroyed all the letters she had received.

In 1950, while walking with Gaspero on Park Avenue in New York, Irene was approached by a lady who asked her where she had bought such a stylish suit.
A great supporter of Italian fashion design, Irene lured the lady into a conversation about the incredible cut and fabrics of Fabiani. The “lady” turned out to be Harper’s Bazaar’s  fashion editor Diana Vreeland. That year Irene became the first Italian contributor of the magazine and the voice of Italian fashion in New York.

Irene Brin’s reviews of Pucci, of the Fontana sisters and Fabiani in Harper’s Bazaar at a time when there was not yet the concept of “made in italy” and fashion was only French, served as a launching platform for the famous fashion show of 1951 at the house of the Marchese Giovanni Battista Giorgini. Giorgini, with whom Irene maintained an extensive correspondence, hosted at his house the first group of American buyers and initiated the tradition of Florence fashion shows that since then takes place every year at Palazzo Pitti.

At every Pitti show Irene had her special chair next to her friend painter and cartoonist Brunetta Mateldi whose images mirrored and affectionately guided Italian women as much as did Irene’s words.

Irene was not less succesful in exporting emerging Italian artists. Between 1948 and 1953 she organized numerous exchanges with the MoMA and the Brooklyn Museum.

In 1953 and 1954 she found support and collaboration in her friend Hélena Rubinstein to create an impressive traveling exhibition called “America in the Eyes of Twenty Italian Artists” which gave unprecedented exposure to a diverse and rather wide group of Italian artists.

With the same enthusiasm she and Gaspero brought Italian art to South America and all over Europe, and premiered in her small space in Rome cutting-edge artists including the Anglo-American contingent of Robert Rauschenberg, Francis Bacon, David Hockney, Alexander Calder, and Saul Steinberg, as well as the Brazilian avantgarde of Flavio de Carvalho and Sergio Camargo.

In almost 30 years under the curatorship and vision of Brin and Del Corso the Obelisco Gallery brought to the Roman public a range of art trends and media that competes with that of many contemporary museums and public art spaces.
Their aesthetic choices were consistently unconventional, their policies were mostly so ahead of their time that only after half a century they start been understood, the look of their graphics and publications was always clever and refreshing as well as proudly home made.

In the mid 1950’s she was asked by a wealthy Latin American businessman to be the spokesperson for his brand of olive oil. She did it with great humor and in return obtained his sponsorship for a Latin American tour of the Obelisco’s artists.

Irene knew very well how to improvise and enjoyed bringing her little twists to reality: one day in 1954 she heard that the Picasso painting from the Moscow Museum of Western Art were going to be flown to Paris for an exhibition and that would be in transit at the Rome airport for forty-eight hours. She immediately contacted the URSS embassy and obtained a 48-hour loan of the paintings that was then extended to one week. The story goes that she and Gaspero slept at the gallery until the paintings left. For Rome it was an unforgettable show, the first and only time these works from the blue period were shown there, and generated one of the most beautiful books on Picasso ever published in Italy.

While symbolizing glamour, internationality and a frivolous social life as a public figure, Irene was a private person and let no one into her life but her husband, her sister Franca and few close friends. She was a tireless writer: she wrote everywhere (even in bed, in taxis, and in the bathtub, as Steinberg jokingly portrayed her), in every language (she was fluent in five languages), and about almost everything. A recurrent theme in her unsent letters and personal journals was her regret for all the things she didn't or wouldn't have a chance to write.
 
When she learned of her cancer she simply kept carrying on her life the way she always had: working and travelling. In  the summer of 1968 she and Gaspero decided to take a car trip to Strasbourg for their usual art viewing. She became very sick and on the way back they had to stop at their house in Sasso di Bordighera where she died a week later.

Irene Brin and Gaspero del Corso’s contribution to opening the way to what today we would call “world art”, to new media, emerging artists and different value systems can never be overstated and in the thirty-five years since Irene’s death has never been fully appreciated. The activity of the archives seeks to foster academic, institutional and general interest in this fascinating fragment of art history.

Important notice
We are creating a complete digital catalogue of the Obelisco Gallery and Irene Brin Archives and in the process we will add information to this web-site. This is the reason why some links of these pages are not yet active. If you need further information please contact us via e-mail.
menlog